JoJo Siwa’s New "Utah Core" Look Has People Doing A Double Take
JoJo Siwa’s New "Utah Core" Look Has People Doing A Double Take

Leyla MohammedMon, November 9, 2026 at 2:48 PM UTC
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A few years ago, people were shocked to discover that JoJo Siwa — who has been in the spotlight since she was a child — isn’t a natural blonde.

Justin Baker / Getty ImagesThe revelation came as a surprise given that JoJo, who appeared on Dance Moms throughout her childhood, was long famed for her blonde ponytail.

Vincent Sandoval / Getty Images
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It turned out that JoJo’s mom, Jessalynn Siwa, had actually started bleaching her hair when she was a literal toddler, stating in an unearthed clip from Abby’s Ultimate Dance Competition, “Nothing’s off limits when it comes to doing what I think will benefit JoJo. She’s the Rapunzel of 2013.”

David Livingston / Getty Images
“You know, your hair’s getting really dark. We’re going to have to lighten this up,” she told her daughter, with JoJo adding in a confessional: “I’ve been dyeing my hair since I was, like, 2, maybe 1 and a half. I’m not a natural blonde; I’m actually a natural brown. I get brown roots, so I have to dye it so it looks like I’m a natural blonde.”
In recent years, JoJo — who has experimented with her hair time and again — has acknowledged her mom’s past remarks, even quoting the viral clip in a TikTok video she shared in August, in which she showed off a new, subtly darker hairstyle.JoJo’s hair, which she described as a “natural brown,” was done by California-based hairstylist @hairwithkarla, who posted before-and-after photos of the look.

@hairwithkarla /instagram.com/ @itsjojosiwa / Viatiktok.com
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And now, Karla has shared images of JoJo’s latest, darker hairstyle. “Welcome to the dark side @itsjojosiwa 🖤,” she wrote alongside photos of the singer’s new look, which featured 24-inch extensions.

@hairwithkarla / Viainstagram.comKarla also posted a photo of what JoJo’s hair looked like before being styled:

@hairwithkarla / Viainstagram.com
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Reacting to the new look, many people firstly didn’t recognize JoJo at all:

@hairwithkarla / Viainstagram.comSome people described the new look as, in their words, “Utah-core”:

@hairwithkarla / Viainstagram.com

@hairwithkarla / Viainstagram.comBut all in all, people are totally obsessed with JoJo’s hair, even suggesting that her going back to her natural color is a “beautiful reclamation of her natural self.”

@hairwithkarla / Viainstagram.com
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@hairwithkarla / Viainstagram.com

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Source: “AOL Entertainment”